It’s a heavy decision that Kim Kardashian has just taken. Celebrity and influencer with high profile for several years, the wife of Kanye West and her family have built their empire largely thanks to social networks. Advertising publications, means of getting people to talk about their brands, staging their private life … the Kardashians no longer hold any secrets for anyone. And yet on Wednesday September 16, Kim Kardashian decided to freeze her Instagram account for a good cause.
Like many personalities, such as Leonardo DiCaprio, Kerry Washington or Sacha Baron Cohen and Sebastian Stan, the reality TV starlet is boycotting social networks in order to challenge Facebook, the parent company of the social network, to fight against hateful content and disinformation . An initiative launched by a collective, which brings together the association for the defense against anti-Semitism Anti Defamation League and the organization for the defense of black rights in the United States NAACP.
Groups that “sow division” according to Kim Kardashian
Already last June, this collective launched the keyword #StopHateforProfit (“Let’s stop hate in the service of profit”) and called for a boycott of Facebook, even pushing some major advertisers of the social network to buy advertising space there. Now, these associations are reaching celebrities, many of whom have responded to their call.
“I love that I can connect with you directly through Instagram and Facebook, but I cannot remain silent as these platforms continue to allow the spread of hate, propaganda and disinformation – created by groups for sow division and separate America, “Kim Kardashian said on Twitter, while she will also freeze her Facebook account.
I love that I can connect directly with you through Instagram and Facebook, but I can’t sit by and stay silent while these platforms continue to allow the spreading of hate, propaganda and misinformation – created by groups to sow division and split America apart pic .twitter.com / XkxzABn7qw
– Kim Kardashian West (@KimKardashian) September 15, 2020
Kim Kardashian © Backgrid